Glossary
AI Integration
Using AI to enhance automation and analytics.
Defination
AI Integration brings smart technology into your processes, enabling more personalised customer experiences, efficient data handling, and predictive insights. It’s a powerful way to stay ahead in a competitive digital landscape. With AI, businesses can automate repetitive tasks, optimise workflows, and uncover patterns in data that humans might overlook. This technology not only saves time but also elevates the precision and impact of your strategies, paving the way for innovation and long-term success.
A/B Testing
Comparing two versions of a campaign to see which performs better.
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Design Sprints
A structured, time-bound process for solving design challenges quickly.
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Neuromarketing
Applying neuroscience to understand consumer behaviour.
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