Glossary
Design Thinking
A creative process for solving problems with user-centric solutions.
Defination
Design Thinking puts the user at the centre of problem-solving. By empathising with users, defining issues, and iterating solutions, this approach fosters creativity and innovation. It’s a framework that bridges the gap between challenges and actionable outcomes.
Onboarding Process
Steps to introduce new customers or employees to a service or organisation.
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Neuromarketing
Applying neuroscience to understand consumer behaviour.
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Mobile Optimisation
Adapting digital content for seamless use on mobile devices.
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