Glossary
Onboarding Process
Steps to introduce new customers or employees to a service or organisation.
Defination
The Onboarding Process is designed to provide a smooth transition for new users or team members. For customers, it involves guiding them through features, benefits, and best practices to maximise value. For employees, onboarding includes orientation, training, and support to integrate them into the company culture. A well-executed onboarding process boosts engagement, satisfaction, and retention by ensuring that individuals feel welcomed and equipped for success.
A/B Testing
Comparing two versions of a campaign to see which performs better.
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Dynamic Range
The range between the darkest and lightest elements of a video or photo.
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Cloud Hosting Services
Hosting websites or apps on cloud servers for scalability and reliability.
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