Glossary
Messaging Framework
A structured guide for consistent brand communication.
Defination
A Messaging Framework is a strategic tool that defines the key messages a brand wants to communicate across all platforms. By outlining core values, target audience insights, and unique selling points, it ensures consistency, clarity, and impact. This framework serves as the foundation for creating content that resonates, builds trust, and differentiates the brand in a crowded marketplace, ensuring that every message aligns with business goals and audience expectations.
Storyboarding
Sketching a sequence of visuals to plan a video or animation.
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Functional Design
Design focused on usability and practicality.
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Thought Leadership
Positioning a brand or individual as an authority in their field.
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